Pick your audience. Each hub has free downloads, conversation guides, and short reads designed specifically for that audience — not a copy-paste split.
Free downloads for competitive athletes — what to do the morning of competition, how to run a visualization session, and a guided workbook to map your mental game at the start of any season.
Open Athlete Resources → For CoachesFree downloads for sport coaches — building team mental standards, having hard conversations with athletes, and weekly practice-plan drills that develop resilience without extending practice.
Open Coach Resources → For ProgramsTools and onboarding sequences for sport programs rolling out mental fitness across 20, 50, 75+ athletes. Program tiers, admin dashboards, workshop credits, and direct access to the programs team.
Open Program Resources → For ParentsFree downloads and short reads for sports parents — what to say (and not say) after games, how to handle the car ride home, and how to make home the place where the daily mental reps actually stick.
Open Parent Resources →Most mental performance content is written for "athletes" generically and then handed to coaches, parents, and program directors to figure out. That doesn't work. The five-minute breath work an athlete needs the morning of competition isn't the same conversation a coach needs to have with a struggling player. It's not the same deck an athletic director brings to a board meeting about investing in mental fitness. It's not the same thing a parent needs to say in the car after a tough loss.
We've split the free toolkit by audience so you can land on the page that actually answers your question. Each hub is built for the way that audience uses it — athletes get pre-game tools, coaches get scripts and team drills, parents get home-environment guidance, programs get rollout material and pricing context.
If you're not sure where to start: take the free Mental Fitness Assessment — it takes about 5 minutes and tells you exactly which pillar to work on first.
The free tools above are starting points. The EliteMindRX app delivers a 5-minute mental workout every day, personalized to assessment scores and your sport.
Start Free Assessment →